The ‘I Will Reflect’ bracelets will be sold at the spa at Charleston Place for US$2 (approx. £1*) each and aims to encourage wearers to reflect daily on the need to protect their skin. 100% of the proceeds from the sales of the bracelets will go to the Medical University of South Carolina (MUSC) Foundation’s Department of Dermatology, to fund clinical research into the cause and treatment of skin cancer.
“Melanoma is a serious but potentially preventable type of cancer, and encouraging people to reflect on the need to protect and care for their skin will help them live longer and healthier lives,” said Bruce Thiers, MD, chairman of MUSC’s Department of Dermatology.
The Spa at Charleston Place has also introduced two new treatments developed by its therapists in conjunction with MUSC staff, which are offered to guests wearing an ‘I Will Reflect’ bracelet at a 20% discount. The ‘I Will Reflect Facial’ which costs US$125 (approx. £64*), and the ‘I Will Reflect Body Treatment’ which costs US$140 (approx. £71*).
Both 50 minute treatments cleanse, exfoliate and retexture the skin, leaving it feeling soft and smooth. Included in the treatments are sun safety tips, skin checks and a bottle of B. Kamins SPF 30 sunscreen.
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Notes to editors:
Charleston Place is located in the heart of Charleston, South Carolina’s historic district and evokes the ambiance of a grand, 17th-century residence. With 440 luxurious guestrooms including 42 suites, the hotel offers “The Club” floor for the ultimate in bespoke services with a private personal concierge and an array of culinary offerings. The Spa at Charleston Place is a renowned sanctuary for pampering and relaxation, while Charleston Grill is consistently recognized as one of the best restaurants in the country. The hotel’s Thoroughbred Club was built to evoke the ambiance of a historic Jockey Club and offers “the best tea in Charleston.” For more information on Charleston Place visit www.charlestonplace.com and images visit www.orient-expressimages.com.
About MUSC
Founded in 1824 in Charleston, The Medical University of South Carolina is the oldest medical school in the South. Today, MUSC continues the tradition of excellence in education, research, and patient care. MUSC educates and trains more than 3,000 students and residents, and has nearly 10,000 employees, including 1,300 faculty members. As the largest non-federal employer in Charleston, the university and its affiliates have collective annual budgets in excess of $1.3 billion. MUSC operates a 600-bed medical center, which includes a nationally recognized Children's Hospital and a leading Institute of Psychiatry. For more information on academic information or clinical services, visit www.musc.edu or www.muschealth.com.
**The sterling price guide is based on the exchange rate at the time of going to press, but the final price will depend on the exchange rate at the time of booking.
For further press information please contact:
Vicky Legg
Director of Public Relations
Orient-Express Hotels
Tel: 020 7921 4067
Fax: 020 7921 4193
Email: vicky.legg@orient-express.com
Louise Toye
PR Executive
Orient-Express Hotels
Tel: 020 7921 4069
Fax: 020 7921 4193
Email: louise.toye@orient-express.com
Web: www.orient-express.com
Language: English 
